8 Signs Your SEO Services Company is a Rip Off
Search engines are the most common and powerful driver of traffic and potential customers to a website. By now, most business owners know the importance of teaming up with an SEO services provider to gain the type of rankings and results they need for success online. There are a ton of choices out there when it comes to companies or individuals who promise their expertise in search engine optimization (SEO) strategies that will maximize your return and gain your site better rankings in the search engines. Take your time finding the right fit for your company and needs. Good SEO takes time, effort, dedication and communication on both the part of the website owner and the firm they hire. A lot of companies find themselves the victim of huge promises with little result. Optimization of your site is too important a factor in your success to be left to an amateur.
Here are 8 Signs that your Current SEO Services Need a Revamp:
Promises of Immediate Top Ranking for Competitive Keyword Terms –
There really just is no way to make such a guarantee unless there are some black hat SEO practices taking place. In that case, you should RUN, not walk your way right out their office. And take your money with you.
Sending Unqualified and Unrelated Traffic to your Site and Claiming Success-
If you sell food storage containers, there is no reason you should rank for under the bed rolling clothing storage boxes.
Putting up Content that is Overridden with Random Keywords-
What doesn’t read well to you, won’t read well to your potential customers either.
Claiming that Optimization is Complete by Redoing the Metadata –
There are a lot more steps to optimizing a site than simply plugging keyword phrases into your metatags. There needs to be some on page tweeking as well as off site SEO efforts and numerous other steps.
Doing a One Time Overhaul with No Ongoing Maintenance Efforts –
This. Will. Not. Work.
Claiming that the Links Built are ‘Proprietary’ Information –
You should have the right to see where your site is linked, what each link looks like and how it’s relevant to your site.
If you’re not getting a monthly update, bimonthly or even quarterly report showing what’s been accomplished and what’s up next; you’re getting duped.
Less Frequent or Non Existent Communication –
The SEO services provider that you choose works for and with you. If you don’t have the direct number to your account manager or they don’t return your calls or emails within a 24 hour period; it’s time to move on. You, your money and your company deserve more than that.
Those are just some of the signs that should raise some red flags for you. Don’t waste your money with a company that isn’t doing the job you’re paying them to do.